Performance marketing that reports in leads and sales, not clicks.
Performance marketing is digital marketing that is judged on results: enquiries, sales and what each one cost. We run Google Ads, Meta Ads and click-to-WhatsApp ads, build the landing pages, set up the tracking and send every lead into your CRM. Then we report in leads and sales, not impressions.
- Free 30-minute call
- Fixed quote in writing
- Code you own
What is performance marketing?
Performance marketing is digital marketing that is paid for and judged on measurable results, such as leads, sales or app installs, rather than reach. In practice it means Google Ads, Meta Ads and click-to-WhatsApp ads, landing pages built to convert, and tracking that ties every rupee of spend to an enquiry or a sale.
Small businesses are a big part of Indian digital advertising. Of the ₹94,700 crore spent on digital ads in 2025, ₹36,300 crore came from over 10 lakh small and medium businesses and other small advertisers (FICCI-EY, March 2026). That money is wasted if the landing page is slow or nobody calls the lead back. Because we also build websites, stores and CRM links, we can fix those parts too.
What we run.
Not sure it is the right fit? Ask an engineer first.
Thirty minutes with a senior engineer, free and with no obligation. Bring the problem, not a brief.
How we work together.
A strategy sprint first: audience, offer, channels, budget maths, tracking and targets you sign off. Then monthly delivery with a report a business owner can read in five minutes: spend, leads, sales, cost per sale and next moves. No long lock-in. We keep clients through results, and some have stayed more than ten years.
Consent for SMS, calls and WhatsApp.
A lead from an ad still needs the right consent before you follow it up. Business SMS must use sender IDs and templates registered on TRAI's DLT system. Promotional calls must come from registered 140-series numbers, and banks and other regulated financial firms make service calls from 1600-series numbers, under TRAI's rules. WhatsApp marketing goes only to people who opted in. We record when and how each person agreed, so you can show it if anyone asks.
Often built alongside it.
Frequently asked questions.
What budget do we need?
The strategy sprint works out the honest minimum budget for your market and goals, including ad spend, before you commit to anything. If a budget is too small to work, we say so plainly. We would rather tell you up front than take a fee for a campaign that cannot succeed.
How is this different from a normal digital marketing agency?
One team owns your whole funnel: the ads, the landing pages, the tracking, the WhatsApp flow and the link into your CRM. When something underperforms, we fix the actual cause, whether that is the ad, the page or the follow-up, instead of writing a slide about it.
Do you run click-to-WhatsApp ads?
Yes. Click-to-WhatsApp ads on Facebook and Instagram open a chat with your business instead of a form. We set up the ads, the replies, the handover to your team and the tracking from ad to sale. Our WhatsApp Business API service covers campaigns to customers who already know you.
Do you follow Indian advertising rules?
Yes. Ads follow the ASCI code and the CCPA guidelines on misleading advertisements and endorsements (2022), business SMS follows TRAI's DLT rules, WhatsApp marketing goes only to people who opted in, and a person checks every AI-generated asset before it runs. You stay responsible for your ads, so we make sure they stand up.
How soon will we see results?
Paid campaigns produce data within days and usually improve within weeks, once tracking is in place. Your monthly report shows leads, sales and cost per sale side by side with what we changed and what we plan to change next, so you always know what your money is doing.
Are we locked into a long contract?
No. Marketing runs month to month after the initial strategy sprint, quoted in rupees with any GST shown separately. We keep clients by delivering results, not by holding them to paper, and some have stayed with us for more than ten years.
Still have a question? Call +91 99966 88404 and speak to an engineer.